What Does the Byrider Used Car Dealership Customer Look Like?
Imagine yourself without a car. It’s nearly impossible. Isn’t it? American culture is defined to a great extent by our highways and bi-ways and our love of the open road. Yet millions of Americans don’t own cars and struggle to find reliable transportation. Not having access to a reliable car can really complicate life, and that’s where the Byrider car dealership franchise can help! Byrider offers customers in-house financing, which means our franchisees are able to decide for themselves who they’d like to sell to rather than rely on a third-party financer to make that decision — and that means our car dealership franchise appeals to a broad range of customers. Here, we’ll look at a few of them.
Young Adults
Young adults love Byrider because we can frequently not just provide them with their very first vehicles but allow them to build on their credit. While other dealerships that work through banks and third-party lenders might pass on financing them, our buy-here-pay-here franchises offer independent financing, so young buyers often have better luck at a Byrider car dealership franchise. Our franchisees have the discretion to work with the customers they want to sell to, allowing them to help young people across the country and tap into this valuable customer base.
Budget-Conscious Professionals
When their old cars break down unexpectedly, budget-conscious professionals find themselves in urgent need of a new vehicle but can’t afford (or don’t want) to pay a king’s ransom for it. Enter your local Byrider franchisee! We make the car buying process simple and affordable, and our knowledgeable and honest franchisees and their staff listen carefully, directing customers to vehicles that’ll meet their needs. Purchasing a car from our car dealership franchise is an easy, down-to-earth experience that this demographic truly appreciates.
Busy Families
Families are some of our very best customers. Most of them lead busy lives, and when it comes to used car shopping, they’re looking for something reliable, safe, and affordable. These customers love Byrider because we offer a wide selection of vehicles, so it’s simple for them to find one that’s the right size, gets the gas mileage they need, and is fairly priced. Families often need more than one vehicle to manage their day-to-day lives, so it becomes especially important to stretch their dollar. They can count on Byrider to help them choose just the right second car to keep their schedules running smoothly and their wallets happy.
Our business model is unique, one that’s designed to allow dealerships the ability to offer consumers cars and financing all in one location. This makes it easier for a Byrider used car dealership franchise to create a solid customer experience that will keep them coming back time and time again — no matter who they are or what kind of car they might need!
We’re leaders in our industry and have been for decades. Are you ready to become part of the Byrider franchise family? Get in touch today!
